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An AMA NJ Marketing Accelerator Bootcamp (#AMANJMAB)

THE STRUGGLE IS REAL. Big Data. Marketing Analytics. Return on Investment.

  1. How do you keep your marketing strategy ahead of the curve when it comes to measuring success?
  2. With the overwhelming list of “bells and whistles” now available in today’s marketplace, what metrics will have an impact when making a business case for next year’s marketing budget (and how do we capture them)?
  3. What type of measurement tools should we be focused on in the coming years?

These are just a few questions that today’s marketer is challenged with on a regular basis. But who has the time (or the resources) to find the answers? 

You asked. We listened.

In an AMA NJ survey, the #1 ask for event topics was a deep dive into the world of marketing analytics and the effective measurement of ROI. And more importantly, takeaways that could realistically be applied in our work environment.

Join us Friday, June 16 and learn from experts at the top of their game.


Joseph Papa

Vice President, Channel Marketing at AT&T


Lee Feinberg

Tableau Software Alliance Partner

Tableau Ambassador

Alteryx Solutions Partner

President at DecisionViz

Jim Lenskold
Marketing ROI Author/Expert
Managing Director at Lenskold Group, Inc.

David Selwood

Chief Analytics Officer at Javelin Agency (Omnicom)

Connecting marketing professionals throughout the region. Informing marketers to help them stay ahead of the curve in the marketing world. Advancing marketers towards their personal and professional marketing goals.
Cancellation Policy 
>  Refunds will be granted if requested at least 2 weeks prior to the event. Why? AMA NJ makes commitments to venues, caterers and vendors that impose minimum quantity requirements. Falling short on these commitments carries some financial risk.
>  Half of the ticket price will be refunded if purchased 2-4 weeks prior to the event.
>  The full amount of the ticket price will be refunded if purchased more than 4 weeks prior to the event.
>  Refunds will be credited to the same credit card used to purchase your tickets–you will be notified by email when the refund is complete.